This project was designed as a promotion for a fictitious golf ball company. Decision was made to create a “Wolf” ball company reflective of how when playing golf one may play in a “pack” (with friends/acquaintances) or as a “lone wolf.” This also played to how the balls could be packaged as a pack or individually. The music selected was chosen to reinforce the (fictitious) corporate name. The typeface and words were selected based upon research of existing golf ball information and player sentiment. (Original Illustration)